Ex-minister: Who is ‘Sawit Anugerah Tuhan' campaign for?
Published: Jul 24, 2020 5:23 AM | Updated: Jul 24, 2020 6:43 AM
Former primary industries minister Teresa Kok is questioning the target audience behind the strategy to rebrand the "Love My Palm Oil" campaign by her successor to "Sawit Anugerah Tuhan", meaning "Palm Oil is God's Gift".
She further questioned if the move to rebrand the campaign, previously launched in January 2019 during her tenure, was merely due to the change in government.
Explaining that the “My” in the former tagline referred to Malaysia...View Comments0
Report this comment
500 characters remaining






Are you sure you want to delete this comment?
This action cannot be undone.